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Choose What the Business Should Stop Doing

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90 min Advanced Decisions Improve Operations Need to Compare Options

Cut low-value work with a disciplined review of profit, strategic fit, founder energy, obligations, and opportunity cost.

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Use this when

Your calendar and costs keep growing without a matching improvement in profit. Too many offers, channels, meetings, tools, exceptions, or internal habits are competing for limited cash and attention. You need to cut back, but don't want to make blunt decisions based on frustration alone.

You'll need

  • Business priorities
  • Activity inventory
  • Financial evidence
  • Capacity evidence
  • Strategic evidence
  • Commitments and constraints
  • Decision horizon
  • Risk posture

You'll get

  • Every material activity assigned a clear decision or evidence gap
  • Every stop or pause decision supported by financial, strategic, and capacity evidence
  • Dependencies and active commitments checked before exit
  • Exit candidates ranked by value, timing, and risk
  • A sequenced 30-, 60-, and 90-day plan
  • Stakeholder talking points ready for use

By the end of this playbook

You will have:

  • Every material activity assigned a clear decision or evidence gap
  • Every stop or pause decision supported by financial, strategic, and capacity evidence
  • Dependencies and active commitments checked before exit
  • Exit candidates ranked by value, timing, and risk
  • A sequenced 30-, 60-, and 90-day plan
  • Stakeholder talking points ready for use

Sample

This is sample data, not your prompt. Pro unlocks this higher-stakes Playbook. On Free Playbooks you can still copy the assembled prompt into any AI.

Sample input

Priorities: Improve cash flow, reduce delivery overload, and standardize our main service.
Inventory: Custom reporting, weekly all-hands meeting, webinars, three social channels, referral program, premium CRM add-ons, and one-off onboarding requests.
Evidence: Custom reporting earns about $4,000 monthly but consumes 55 delivery hours. Webinars cost $1,200 monthly and generated two qualified leads last quarter. The referral program costs about $500 monthly and generated six strong opportunities. The CRM add-ons cost $900 monthly, but usage is unclear.
Constraints: Three annual contracts include custom reports. The webinar platform renews in 45 days. CRM data needs to be exported before cancellation.
Decision horizon: Within 90 days
Risk posture: Balanced

Sample assembled prompt

Executive decision summary: Stop now: -...
Low demand evidence, recurring publishing burden,...
- Weekly all-hands meeting in its...
Replace with a written update and...
Stage the exit: - Custom reporting...
Remove it from new proposals immediately,...
- Webinar program.
Cancel before renewal unless the final...
Test before deciding: - CRM add-ons.
Run a 14-day usage audit and...
Cancel modules with no active workflow...
Keep: - Referral program.
Strong lead quality, low operating burden,...
Top 30-day actions: 1.
Remove custom reporting from new proposals.
2. Notify account owners about the...
3. Replace weekly all-hands meetings with...
4. Audit CRM module usage and...
5. Set the webinar cancellation decision...
Safeguards: - Review customer retention and...
- Restore a live weekly meeting...
- Keep the webinar program only...

Part of a collection

Build the Business Around What Actually Makes Money

10 playbooks

Build a sharper business operating system that connects profitable offers, controlled growth, reliable delivery, stronger retention, healthy cash flow, and focused execution.

Next: Install a Lean Business Operating Rhythm

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