Made for UX Designers
Create a Design Brief
Also useful for: people in Designers
30 min
Creative Planning
Get Organized
Need to Research Something
Create a design brief that guides the design process and captures project goals, target audience, and key performance indicators.
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Use this when
You need to create a design brief for a project
You'll need
- Project Goal
- Target Audience
- Key Performance Indicators
- Problem Statement
- Research Questions
You'll get
- Project goals defined
- Target audience identified
- Key performance indicators established
- Problem statement and research questions defined.
By the end of this playbook
You will have:
- Project goals defined
- Target audience identified
- Key performance indicators established
- Problem statement and research questions defined.
Sample
This is sample data, not your prompt. Pro unlocks this higher-stakes Playbook. On Free Playbooks you can still copy the assembled prompt into any AI.
Sample input
Project goal: Create a new mobile app for booking flights Target audience: Frequent travelers Key performance indicators: User engagement, conversion rate Problem statement: Current booking process is cumbersome and time-consuming Research questions: What are the pain points in the current booking process? What features would improve the user experience?
Sample assembled prompt
Design brief document outlining project goals,...