Made for Founders
Customer Discovery Bias Repair Kit
Also useful for: people in Entrepreneurship
60 min
Intermediate
Business & Entrepreneurship
Grow a Business
Repair a biased discovery process with neutral questions, evidence tags, interview scripts, follow-up messages, and a sharper learning log.
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Use this when
Your interviews keep producing positive reactions but little proof of urgency, current behavior, willingness to pay, or a clear next step.
You'll need
- Offer summary
- Target customer
- Recent approach or notes
- Main bias concern
- Next decision
- Discovery constraints
You'll get
- Every leading or hypothetical question identified
- Every weak question replaced with a neutral alternative
- Opening, redirect, and closing scripts ready to use
- Evidence tags defined with clear qualification rules
- Three signal-based follow-up messages prepared
- A learning log and decision thresholds ready for the next interview
By the end of this playbook
You will have:
- Every leading or hypothetical question identified
- Every weak question replaced with a neutral alternative
- Opening, redirect, and closing scripts ready to use
- Evidence tags defined with clear qualification rules
- Three signal-based follow-up messages prepared
- A learning log and decision thresholds ready for the next interview
Sample
This is sample data, not your prompt. Pro unlocks this higher-stakes Playbook. On Free Playbooks you can still copy the assembled prompt into any AI.
Sample input
Offer: A weekly cash-flow planning service for small agencies. Target customer: Agency owners with 3 to 15 employees and uneven monthly revenue. Recent approach: I asked whether a dashboard would be useful and whether they would try it. Most said yes, but I didn't ask about current tools, recent cash problems, spending, or buying authority. Bias concern: Leading questions. Next decision: Decide whether to sell a four-week manual pilot before building software. Constraints: Six interviews in two weeks, no paid incentives, and no collection of private client financial data.
Sample assembled prompt
BIAS AUDIT High risk: "Would a... High risk: "Would you try it?"... Missing evidence: No recent problem event,... REPAIRED QUESTIONS 1. Walk me through the last time... Tests a specific past event. 2. How did you handle it? Tests current behavior and workaround. 3. What happened because the information... Tests consequence. 4. What tools or outside help... Tests existing spending. 5. Who would decide whether to... Tests authority. 6. What would need to be... Tests urgency. NEUTRAL OPENING "I am studying how... I am not here to sell... Specific examples of what works and... SPEND: Pays a bookkeeper monthly, but... ASSUMPTION: A dashboard would save time. COMMITMENT: Agreed to review a written... FOLLOW-UP FOR STRONG EVIDENCE "Thanks for... I will send a one-page outline... Would Tuesday or Wednesday work for... Revise the segment or problem when... Stop the current offer when repeated...